We know that each business is different, and digital marketing does not have a ‘one-size fits all’ solution. Our digital marketing strategies are tailored to your individual business needs for the perfect fit. We will design a strategy with you to find solutions that best suit your company, industry, customers and achieve your objectives.
The following is an overview of the process we will work through with you to achieve the best outcome for your business.
Firstly, we will contact you to find out more about you, your business, and your business objectives. We will discuss your products and services along with your existing marketing setup. Whether you have an existing website or are in the process of building one, we can discuss its suitability for SEO and let you know how we can help your business maximise its web presence.
Once you’re happy with the help we’re able to offer you, the following aspects are incorporated into your SEO membership package.
We will complete an analysis of the most frequently searched keywords and phrases that relate to your business, and also complete a broader analysis of the market to determine other trends we can take advantage of to increase traffic and customer conversion to your webpage.
We’ll also analyse what SEO strategies your competitors are using so we can determine exactly how to make sure your business ranks above them in search results.
Google uses ‘spiders’, which ‘crawl’ webpages to determine how and where pages should appear in search results. We understand how these ‘spiders’ operate to process web page information and index sites.
When we perform a website health check we make sure Google can effectively crawl each page. We can also trouble-shoot any issues that might affect the performance of your site, or suggest other methods of optimisation that could promote your site.
Your website content is at the heart of all SEO. High Rankings can create popular content that is search engine friendly. Content allows your website not only to be found but also has to appeal to visitors and create sales or enquiries.
This applies to all content: Text, images, files, video content and e-commerce products. Content should be updated regularly as this is one of Googles key requirements. Therefor we have included monthly page updates or blog posts into your memberships. SEO is ongoing, just like any business you can never sit back and cross your arms. If you do your competitor will surpass you!
To maintain top rankings in competitive markets, you need top quality inbound links. We will provide the safest and most effective methods of link-building to replicate a natural link profile. This results in your site receiving higher long term rankings and quicker movement.
We know you want your strategies to be effective and receive a ROI (Return on Investment) like any marketing investment. So to track your campaign and measure its effectiveness we will provide monthly reports as part of your membership.
Our reports show the clear numbers.
Be in the know on the latest digital Marketing & SEO trends