With over a billion users, all over the planet, Facebook is the world-leading social media platform. Advertising on Facebook allows you to utilise 'intelligent targeting', filtering in the users you want to target with a huge range of specifics. No other site has such a tightly-targeted line in demographics and geographics, including:
- Location - global and national
- Lifestyle factors
Facebook allows you to interact directly with your specified target audience, helping your business to reach exactly the people it needs to. It starts with conversations and leads to conversions.